The Regional Business Manager (RBMs) (Northern England and The South) will lead the region and directly manage the Clinical Nurse Advisors, Account Managers and Business Development Managers. The RBMs will plan, manage, and oversee regional sales/clinical activities for the skin care and wound care product range with the overall aim of achieving set commercial KPIs.

Role & Responsibilities:

· Leading and managing the day-to-day activities of the Business Development Manager, Account Managers and Clinical Nurse Advisors.

· Maintaining and developing the UK Sales and Clinical team by coaching, training, and supporting with personal development and HR activities.

· Contributing to the preparation of the annual sales plan and expense budget.

· Achieving monthly sales targets and performance in line with the agreed KPIs for the UK.

· Leading the regional team in maximising the market access opportunities across the brand portfolio and achieving high levels of market share.

· Supporting the Account Managers and Business Development Managers prepare Quarterly Business Plans (QBRs) and monthly account reports.

· Reviewing QBRs, Business Case Submissions and Salesforce activities with the UK Business Manager.

· Developing, training, and appraising all individuals in the regional team; ensuring high levels of competency and skillsets remain current.

· Managing and approving all annual leave and expenses.

· Supporting the UK Business Manager with strategy and planning and to communicate the Account Management strategy across the UK.

· Managing Salesforce from a Clinical and Sales perspective and generate all activity and opportunity reports in line with the UK Strategy.

· Supporting the UK Business Manager in preparing tender awards with existing customers and potential new customers.

· Uncovering new opportunities, support product development and explore new markets.

Core competencies:

· Strategic sales skills: Comprehensive understanding, and implementation, of strategic sales methodology and use of account targeting for formulary listings and range sell opportunities.

· Communication and presentation skills: Speak and write to a high standard, storytelling of products for various channels and present convincingly to both internal and external stakeholders. Experience with presenting at conferences and large events.

· Customer-focused: Build customer personas by understanding customer needs, behaviours and create amazing customer experiences.

· Technical expertise: Develop unique selling points of products for differentiation to create value for customers.

· CRM & marketing automation: Experience using Salesforce (CRMs) and Pardot.

· Research and analytical: Gain customer insights and market intel via focus groups, sales analysis and networking.

· Collaborative & Interpersonal skills: Works cross-functionally as an inclusive team player and be comfortable working as an individual contributor.

· Strong leader: Positive, patient, and decisive individual, who has great work ethics and always shows an example to their team.

Skills & experiences:

· Working knowledge of healthcare sector, NHS environment and medical education market segments within an assigned sales target.

· Deep understanding of therapy and product knowledge as well as the local health economics. An understanding of wound healing options is essential.

· Experience discussing health economics.

· Detailed knowledge of market and competitor information.

· Be aware of the latest trends in marketing and sales and can use them for the benefit of the company.

· Proficient in Microsoft Office applications including Word, Excel and PowerPoint.

· Category B License driver with a clean driving license.

The role is full time Monday-Friday, 40 hrs per week. This is a field-based role, and you will be required to attend the office in Wembley, London as and when needed.

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The company are currently recruiting three Business Development Managers to form a newly created team focused on the acute sector. . The team’s sole focused will be selling to the NHS and driving growth via account acquisition. These are key positions within the organisation and will play a critical role in the company’s growth strategy in the coming years. Some of the key duties are as follows:

· Deliver the companies monthly, quarterly and annual sales targets and implement the managements sales strategy.

· Develop a robust pipeline of opportunities and manage a sale from start to finish.

· Develop relationships with key personnel within our customer base.

· Sell the complete product and servicing range to all customers as appropriate.

· For all potential customers, identify all those involved in the decision making process relating to the purchase or rental of equipment, ascertain products currently in use and produce action plan in order to increase revenue.

· Complete and maintain the company’s CRM system on a daily basis.

· Update the territory Blueprint on a monthly basis, this will become the backbone of the territory.

· Use the territory Blueprint to Identify and closely monitor contracts and prioritise where and when activity is needed prior to tendering.

· Report directly and work closely with National Channel Manager to develop future business. Undertake a Quarterly Business Review to ensure focus.

· To be responsible for setting up and monitoring evaluations in accordance with the evaluation procedure.

· To feedback on territory and competitive activity to the National Channel Manager so as to ensure that the company can plan and respond accordingly.

· To attend exhibitions and study days as agreed by National Channel Manager.

Ideal  Candidate:

The ideal candidate is someone passionate, driven and empathetic. Willing to breakdown doors and obstacles to gain customers trust and then build on that relationship to become a trusted partner. This is a very competitive industry and the candidate will need to go the extra mile to support the customer and company. The business prides itself on putting the customer first and this needs to the at the forefront of everything the BDM does.

The candidate will ideally have two year experience within medical devices and will have the following skill set:

· Self-driven, motivated and results oriented.

· The ability to communicate at all levels of an organisation both externally and internally.

· Creative thinker with a willingness to offer solutions.

· Strong territory management.

· Ability to work independently and as part of a team.

· Competent in Microsoft Word, Excel and PowerPoint.

· The ability to understand and implement new sales strategies.

· Good understanding of the NHS structure.

The post Business Development Manager appeared first on Aptum.

Reporting directly to the Head of Sales , you will be responsible for achieving a budget by managing and driving profitable sales, margin and commercial terms in all Distributors, Direct and NHS accounts within a designated geographical region or market sector. This role requires the delivery and development of new business as well as maintaining existing accounts.

Key Duties and Responsibilities:

· Achieve financial business objectives and deliver sales strategy as directed and agreed with Head of Sales

· Effective journey planning

· New business development with agreed plan

· Execute promotion plan to all customers

· Effectively manage database of all customers and targets

· Enforcing and managing terms agreements.

· Develop and manage customer partnerships

· Customer issue resolution

· Generation of new product improvement feedback from market knowledge

· Planned and disciplined NPI launches.

· Deliver sales presentations, negotiate, and deliver business plans

· Source and share knowledge of existing and emerging customer needs and requirements into commercial business plans

· Attend Conferences, trade shows and meetings as directed by the requirements of the business.

· Manage customer communication and to be flexible in approach.

· Awareness of market dynamics to meet customer and profitability requirements

· Evaluation of promotional activities

· Weekly/monthly sales calls and forecasting input and evaluation of business plans

· IBP – accurate forecasting as part of demand planning.

· Achievement of KPO’s

Key Performance Objectives:

1. Delivery of internal budgeted sales, trade investments and net margin targets

2. Effectively target new business opportunities and communicate progress on a monthly basis

3. Measurement and improving Return on Investment of commercial activities

Essential Skills and Experience:

Must have:

· 1-2 years UK Medical market experience

· Good understanding of UK Medical market

· Development and delivery of sales strategy

· Demonstrable attention to detail in delivering business plans

· IT Literate of Microsoft Office

· Strong numerical and analytical skills

· Promotional planning

· Good negotiation and presentation skills

· UK Driving Licence

Preferred:

· Track record in growing business with new and/or existing portfolio of accounts

· Degree in business, marketing or similar

· Trained in sales negotiations and planning

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